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  • Kobe VI ‘Italian Camo’

    Kobe VI ‘Italian Camo’

    By Jadyn Flagg

    Kobe VI ‘Italian Camo’Men’s Sizes 4-15 ($190) RELEASE METHODSONLINEWe will be introducing a new way to engage with the community and tell stories to potentially secure a pair of high heat...

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  • Kobe IV ‘Philly’

    Kobe IV ‘Philly’

    By Jadyn Flagg

    Kobe IV ‘Philly’ Men’s Sizes 4-15 ($190)RELEASE METHODS ONLINEWe will be introducing a new way to engage with the community and tell stories to potentially secure a pair of high heat sneakers....

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  • New Era X TBG Astros Fitted ‘Tackle Box Green & Ocean Blue’

    New Era X TBG Astros Fitted ‘Tackle Box Green & Ocean Blue’

    By Jadyn Flagg

    New Era X TBG Astros Fitted ‘Tackle Box Green & Ocean Blue’Sizes 6 7/8 - 8 ($55)Available In-Store4/5 at 11 AM CSTAvailable Online4/5 at 12 PM CSTIntroducing the epitome of...

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  • W Jordan 4 ‘Vivid Sulfur’

    W Jordan 4 ‘Vivid Sulfur’

    By Jadyn Flagg

    W Jordan 4 ‘Vivid Sulfur’Women’s Sizes 6-12 ($200)Available 4/6 at 9 AM CSTFirst Come, First Serve OnlineTheBetterGeneration.com & TBG AppDebuting a charged Vivid Sulfur colorway, this AJ4 returns with a...

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  • Nike Book 1 'Hike'

    Nike Book 1 'Hike'

    By Jadyn Flagg

    Nike Book 1 'Hike'  Men's Sizes 9-14 ($150)   Available 4/6 Online at a RANDOM TIME via Twitter Special Release (Details Released at Launch)   To participate, follow us on...

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  • Nike Dunk Low ‘Plum’

    Nike Dunk Low ‘Plum’

    By Jadyn Flagg

    Nike Dunk Low ‘Plum’Men’s Sizes 4-14 ($115)Available 3/21 In-Store FIRSTFirst Come, First Serve @ 11 AMOnline at 12 PM CSTTheBetterGeneration.com & TBG App (Link in Bio)

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  • Jordan 14 ‘Flint Grey’

    Jordan 14 ‘Flint Grey’

    By Jadyn Flagg

    Jordan 14 ‘Flint Grey’Men’s Sizes 8-14 ($210)Staying true to the ‘98 design, this retro edition uses the same low-cut build with dual Zoom Air units for lightweight bounce. The Flint...

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  • Jordan 3 'Green Glow'

    Jordan 3 'Green Glow'

    By Jadyn Flagg

    Jordan 3 'Green Glow' Men's Sizes 8-14 ($200) Clean and supreme. The AJ3 returns with the same style and grace from its original '88 release: premium materials, visible Air cushioning...

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  • Nike Lunar Roam 'Dark Smoke Grey'

    Nike Lunar Roam 'Dark Smoke Grey'

    By Jadyn Flagg

    Nike Lunar Roam 'Dark Smoke Grey'Men's Sizes 4-14 ($150)In 2008, Lunar took its legendary lightweight bounce to the streets for the first time. Fast forward 15 years and the plush...

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  • TBG x Trill Burgers ‘Smash Burger’ Fitted

    TBG x Trill Burgers ‘Smash Burger’ Fitted

    By Jadyn Flagg

    TBG x Trill Burgers ‘Smash Burger’ Fitted(Khaki/Brown)(Exclusive to The Better Generation)Mens Sizes 7-8 ($55)Box Included with EVERY PURCHASE… Separate colorway will be available at Trill Burger Brick and Mortar on...

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  • W Jordan 4 'Sail'

    W Jordan 4 'Sail'

    By Jadyn Flagg

    W Jordan 4 'Sail' Women's Sizes 6-12 ($210)   Poised and sophisticated—the AJ4 "White & Gold" shines a light on your footwear game. Luxe materials combine with a softened, tonal...

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  • TBG x New Era ‘Familia’

    TBG x New Era ‘Familia’

    By Jadyn Flagg

    TBG x New Era ‘Familia’Sizes 7-8 ($55) The vibrant and rich cultural tapestry of Latin culture has left an indelible mark on the world, influencing art, music, cuisine, and fashion....

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