News
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Women's Air Jordan 1 "Varsity Red"
Women's Air Jordan 1 "Varsity Red" Link to Download (Apple) Link to Download (Android) Availble 07/23 at 9AM CSTFirst Come First Serve"Coupon Code" ReleaseTBG App OnlyCoupon Code Release Details The price of the...
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Bricks & Wood "For Daily Use" Collection
Bricks & Wood "For Daily Use" Collection Available Now on TheBetterGeneration.com & TBG App Link to Download (Apple) Link to Download (Android) Street-focused clothing label Bricks & Wood has united with K-Swiss for...
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Nike Dunk Low “Jackie Robinson”
Nike Dunk Low “Jackie Robinson”Mens Sizes 7-14 ($120)Grade School Sizes 4Y-7Y ($115)Available 07/19 at a RANDOM time Available on The Better Generation App ONLYvia The Better Method ™ (Game) Link...
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Nike Air Force 1 Mid "Olive Green/Total Orange"
Nike Air Force 1 Mid "Olive Green/Total Orange" Mens Sizes 7-15 ($155) Available 07/06 at 9AM CST First Come First Serve TBG App & thebettergeneration.com Link to Download (Apple) Link to...
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Jordan 1 High OG "Grey Fog"
Jordan 1 High OG "Grey Fog"Mens Sizes 4-14 ($170)Available 07/02 at a RANDOM timeAvailable on The Better Generation App ONLYvia The Better Method ™ (Game) Link to Download (Apple) Link to Download (Android)The...
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Jordan 1 Retro Low OG "Bleached Coral"
Jordan 1 Retro Low OG "Bleached Coral"Mens Sizes 8-13 ($130)Grade School Sizes 4Y-7Y ($100) Available 07/02 at a RANDOM timeTwitter Special Release (Details Released at Launch)Follow us on Twitter @...
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TBG Pride
TBG Pride The Better Generation is a brand for everyone. Here we ensure that everyone is welcome, no matter creed, color, or orientation there will never be any discrimination. Sneakers...
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Jordan 1 Retro Low "Mystic Navy"
Jordan 1 Low OG "Mystic Navy"Mens Sizes 8.5-13 ($130) Available 06/30 at 9AM CSTCoupon Code Release TBG App Only Link to Download (Apple) Link to Download (Android) Coupon Code Release Details The price...
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Fear of God SP22 Collection
Fear of God SP 22 Collection Fear of God Arrives this Friday (06/24)Available at 9AM CSTFirst Come First ServeTBG App ONLY The Spring/Summer 2022 collection comes in a new essentials style....
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The Better Generation "EARTH"
The Better Generation "EARTH"Available 4/22 10AM CST ($50)EXTREMELY LIMITEDXXS - 2XLIn partnership with @richard_berner_artist we were able to push the limits on a "graphic” tee. Bringing to life a unique visual on humanity...
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The Better Generation "Love Hurts"
The Better Generation "Love Hurts"Available 2/14 10AM CST ($50)EXTREMELY LIMITEDXXS - 2XLLove. Pain. Happiness.Love hurts. It's a fact. Whether you just got your heart broken or you're deep in a...
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New Era 59Fifty X The Better Generation “Modern Utility”
New Era 59Fifty X The Better Generation“Modern Utility” ($55) The world we live in pushes cross culture elements to a new level every single day. We at The Better Generation...